From Mission to Mic:
Launching a Podcast That Matters
Thinking about launching a podcast—but not sure if it’s the right move? Already convinced, but need a roadmap?
A great podcast doesn’t just share stories—it amplifies your mission, strengthens your brand, and deepens your impact. In this workshop, a podcast expert and a brand strategist team up to guide you through the essentials of creating a podcast that aligns with your organization’s identity and goals…and helps you build deep relationships with new audiences.
This workshop focuses on podcasts for nonprofits and mission-driven brands.
We’ll cover:
🎙 What’s unique about podcasts (vs social media, newsletters, and video)
🎙 How starting a podcast can build your brand and expand your impact
🎙 What makes a mission-driven podcast successful
🎙 Common pitfalls
🎙 How to approach production, marketing, and budgeting strategically
Whether you’re still on the fence or ready to hit record, this session will help you make an informed,
strategic decision —and set you up for success if you move forward.
Join the Workshop
DATE: June 17, 2025.
TIME: 10-11am PT / 1-2pm ET
Can’t make it live? Send us an email to sign up to receive a recording following the workshop.
Save your seat:
Presenters:
Award-winning podcast executive producer and consultant. Emily helps clients like The World Peace Foundation, YouTube, and Headspace share thought leadership and build deep relationships with new audiences through podcasts. Project highlights include Disrupting Peace, Sunday Scaries Student Edition, Like & Describe: The Official YouTube Trends Podcast (6M views and counting), and the Think with Google Podcast (Named Best Thought Leadership Podcast of 2020 by AdWeek).
Founder + Principal of JRB Group, a strategy and branding agency that has provided guidance to the Social Innovation and Change Initiative at the Harvard Kennedy School, Dayenu, One Degree, NewGround: A Muslim-Jewish Partnership for Change, the Institute for Sustainable Communities, and more. In addition to leading branding workshops, she helps organizations communicate effectively in a complex and polarized world—whether through their messaging to audiences or by helping teams harness the power of creative tension.